Vísi, category pioneer in AC2 technology (Arctic Cloudberry + hydrolyzed collagen-based vitality products) announced a key addition to its executive team. “We’re thrilled to welcome Kristine Widtfeldt as Vice President of Marketing,” says Vísi Founder and CEO Kent Lewis. “She brings a proven track record, dedication to communications, and true innovation in marketing programs that will bring a fresh perspective to our growing company. We’re excited for the future with Kristine as a part of our executive team.”
For the past decade, Widtfeldt has served as the Vice President of Marketing and New Product Development for party-plan company Close To My Heart, with vast experience as a consultant and content developer for several other nutritional companies in network marketing. Additionally, Widtfeldt has served in leadership roles in a variety of media from public and cable television, internet development, educational publishing, magazines, and agency work. She is a popular keynote speaker and has authored more than a dozen wellness and financial publications.