Lori Bush, Founding CEO of Rodan + Fields, Joins the Board of Directors for Vita Vis Nutrition Inc., Maker of belicious Whole Food Blends

Admin   |   26 February, 2016   |   787   |   3980

San Mateo, CA - Vita Vis Nutrition, Inc., manufacturer of belicious 100% organic whole food blends, announces the appointment of Lori H. Bush, founding CEO of Rodan + Fields, to its board of directors. Bush joins belicious CEO and founder Heidi Huntsman, and chairman, Mark Robinson, on the Board of Directors.



“We are thrilled with the addition of Lori to our board of directors,” said Huntsman. “Given Lori’s extensive background in the consumer personal care and wellness arena, combined with her business prowess and innovative, approach to marketing and commercialization strategies, we believe she will have a significant impact in delivering on our mission to be a top provider of convenient, healthy food, made with integrity.”



Ms. Bush has more than 35 years of experience in the consumer and professional beauty and products industries, previously serving as president of Nu Skin International, the personal care division of Nu Skin Enterprises, worldwide executive director of Skincare Ventures for Johnson & Johnson and vice president, Professional Marketing for Neutrogena Corporation.



“I’m drawn to innovation and initiatives that have the potential to transform a category and empower healthy change in people’s lives, and I believe belicious foods could do just that,” said Bush. "I’m honored to be part of this board, and I look forward to helping this brand realize its growth potential and the success if so deserves."



Ms. Bush received her MBA from Temple University, and her BS from Ohio State University.



About Vita Vis Nutrition and belicious blends

Vita Vis Nutrition, Inc., the manufacturer of belicious 100% organic whole food blends, launched in October 2015 in select Whole Foods Markets and other premium natural and specialty food stores in Northern California. belicious blends are the first of their kind, creating a new product category that is a hybrid of an energy bar and a healthy fruit/veggie snack, all rolled into one super nutrient dense and delicious grab-and-go snack.



Made from whole grains and fresh produce, belicious blends are the perfect option for busy individuals who want a nutritious pick-up on the run. Each 4 oz pouch is only 90 calories, and contains 2 full servings of fruits and vegetables, 5 g fiber, 3 g protein, 5 g or less of sugar, and >1,200 mg Omega-3-fatty acids. All nutrients are from whole food - no added sugar, no powders, no concentrates, no fillers, nothing artificial. They are Vegan, gluten free, dairy free, soy free, nut free, non-GMO, and preserved using only natural lemon juice and minimal heat. To learn more about belicious food, visit www.beliciousfood.com, @beliciousfood on Facebook, and follow us on Twitter and Instagram, #beliciousfood.

Contact Information

Vita Vis Nutrition, Inc

Heidi Huntsman

877-723-5474

Contact

www.beliciousfood.com