Recently Viewed MLM Blog
Is MLM a Bad Word?
Is MLM a Bad Word?
Intentional meeting with right people
Intentional meeting with ...
Seven deadly mistakes that destroy employee motivation
Seven deadly mistakes tha...
Public warned about pyramid schemes
Public warned about pyram...
How to choose the right multi-level marketing company?
How to choose the right m...
MULTI LEVEL MARKETING - AN INSIGHT
MULTI LEVEL MARKETING - A...
Multi Level Marketing change your Life - What You Need To Succeed
Multi Level Marketing cha...
Core Competencies required for success in MLM
Core Competencies require...
How to Choose Best Direct Selling Company?
How to Choose Best Direct...
Easy Business Opportunities Are All Around Us, If You Understand How T
Easy Business Opportuniti...
Most Viewed MLM Blog
Nine Tips on how to Create a Great Impression at Work
Nine Tips on how to Creat...
The reason why Companies Are Turning To Network Marketing
The reason why Companies ...
The Right Way To Create A Successful Business In Multi Level Marketing
The Right Way To Create A...
Some Points And Important Good Advice for Multi Level Marketing
Some Points And Important...
Multi Level Marketing - Most Important Hints And Tricks
Multi Level Marketing - M...
5 Important things You Must Believe to be a Success in MLM Company
5 Important things You Mu...
Powerful Advice For Increase Your Online MLM Network Business
Powerful Advice For Incre...
7 MLM Tips to big team building in network marketing in Hindi
7 MLM Tips to big team bu...
Do not Waste Your Time Reading Books, Get The Most MLM Tips Here
Do not Waste Your Time Re...
Success a Great Place Using Your Multi Level Marketing Plans
Success a Great Place Usi...

Is MLM a Bad Word?

Is MLM a Bad Word?

Ever been confused about how a “home business” works? Of course you have, many of us have. Most people have heard the term MLM (Multi-Level Marketing) and usually at the end of that the word, “scheme” is added – giving the whole business model a bad name. Well…let’s change your negative perception and tell you how your Great Aunt Joan, actually earned that pink Cadillac from Mary Kay ! It’s brilliant really… Not only are “home businesses” or “MLM’s” very interesting, they are successful. Many of the longest standing organizations in this country have this business model. MLM is a marketing strategy in which the sales force is compensated not only for sales they personally generate, but also for the sales of others they recruit, creating a downline of distributors and a hierarchy of multiple levels of compensation. Most commonly, the salespeople are expected to sell products directly to consumers by means of relationship referrals and word of mouth marketing. Sounds legit right – so why the bad press? Mary Kay saleswoman Kathy Jones poses for a photo with her brand new hybrid Cadillac Escalade on Thursday, March 24, 2011, at Moses AutoMall in Huntington. Well MLM companies have been a frequent subject of criticism as well as the target of lawsuits. Criticism has focused on their similarity to illegal pyramid schemes (hence the “scheme” reference), price-fixing of products, high initial start-up costs, emphasis on recruitment of lower-tiered salespeople over actual sales, encouraging if not requiring salespeople to purchase and use the company’s products, potential exploitation of personal relationships which are used as new sales and recruiting targets, complex and sometimes exaggerated compensation schemes, and cult-like techniques which some groups use to enhance their members’ enthusiasm and devotion. Eesh! However, as aforementioned, you may know people that sell products from Mary Kay, Avon, Advocare, Tupperware and the like (see more companies in our Featured Home Businesses section). You know people who sell these types of products because they believe in the products and the companies that stand behind them. These companies empower those who sell their products to actually establish their own businesses, selling the products. This is very attractive to many entrepreneurial-minded people who do not want to have a boss watching over them but also want some pre-established structure and support. Most MLM organizations provide a very robust infrastructure and great training as well as impeccable rewards (hello free cars and trips!). I recently spoke with San Diego based, Vicki Martin, about her experience with Rodan + Fields. Here’s her take on her home business and why the opportunity was so appealing for her and her family, “The decision to join Rodan + Fields Dermatologists came easily. Since 2008 the construction industry [which I was previously in] has been hit hard by our economic downturn and my income has been greatly affected. We were working harder for less like many of our friends. Being part of Rodan + Fields Dermatologists is allowing me to work with highly educated people who share a passion for business and for teamwork. Building a recurring, residual income that grows month over month is going to give my husband and I the peace of mind and financial freedom that is so vitally important to our future. My skin looks better than ever. And, I get to work my job around the rest of my life instead of the other way around.” So, the next time you meet someone who runs a “home business” or “MLM” give them a high five for taking their career and life into their own hands and becoming an entrepreneur.

  • 1 like
  • 0 Dislike
  • 224
  • Share
  • 2718
  • Favorite
  • 02 October, 2015
Previous Next
App
Install