The company is selling thousands of pieces of jewelry at up to 50 percent off when purchased through its representatives through December.
Lia Sophia, a direct-sales jewelry business that enlisted thousands of women as independent sales reps in the tradition of Avon and Tupperware, is going out of business after 28 years, the Wood Dale-based company has announced.
Creative director Elena Kiam wrote in a blog post on liasophia.com Monday that “given the challenging business environment, we made the painful decision to wind down Lia Sophia in the United States and Canada by December 31, and cease operations by the end of February.”