In a seminar recently, Olayiwola, who is creator of the social site: ooshay.com, a leading online gift sharing community, highlighted how businesses could plan their social media marketing strategy, sell products/services in all the social zones, research and measure the impact of social media marketing on businesses, and use of the 36 rules of social media marketing and much more.
He says: “Cyberbuddies Limited has put Ooshay Social Media Marketing (SMM) together to respond to the need to help businesses maximise their return on investment (RoI) in social media marketing and to measure social media marketing results against organisational Key Performance Indicators (KPIs).